tom ford
tmall launch
Hypno inspired Chinese beauty fans to share branded content by creating engaging experiences that generated instant social videos
highlights
Three camera experiences
WeChat integration
Hypno helped launch Tom Ford’s official Tmall flagship with three content experiences at a gala event held at the Peninsula Shanghai. Using QR codes to deliver content and integrating with WeChat, each camera installation brought the Tom Ford brand to life. In the first, guests were invited to try on Tom Ford lipstick and document their look in instant videos with music and effects. Next, a mirrored runway with multiple cameras caught partygoers’ looks from every angle in real time, in an out-of-the-photobooth installation. And finally, after making their way through these two immersive, interactive experiences, people arrived at nightclub-style party where our roaming Hypno Eye captured revelers with social video content.
products
probootheyeairclassic——————
pricingspecsguideexamples
photosvideos——————
abercrombiearitziaarmaniart baselbéisbrooklyn museumcanvacoke 2026coke 2025coke 2024c4dieselgooglebookgrindrjaguarmacmargielamiamimomaoscarsps1porscheprimesmashboxskimstargettestimonialsvanity fairvooglamarchive
academy museum29roomsae studioae meadowsae pop-upawesomeness vidconbeautycon popcalvin klein coachellacolor factory houstondolce & gabbanafashion nova cardi bgap flagshipgoogle stonewalllouis vuitton cruisemelissa × filamichael kors shanghaimichael kors dolby#mycalvins shanghainike olympicssamsung note 8samsung s8 multicamsaks iconssamsung freeformsamsung holidayssamsung lightwavesamsung make studiosamsung orbitsamsung slow-mosotheby’s art baselsoulcyclestuart weitzmantom ford tmallabout
Hypno is the real-time content capture and delivery platform for live events, brand activations and experiential marketing.
since 2017, our technology empowers brands, agencies and content creators to shoot and share branded photos and videos — instantly — without the delays and disappointment of traditional media.
event professionals choose Hypno to create fast branded content because it boosts engagement, increases reach and extends the life of expensive experiential programming far beyond the moment.
our sleek hardware and software captures and delivers branded content on the fly, transforming live events into powerful content engines — and guests into organic content creators — that drive social sharing, impressions and audiences in the moment.
key capabilities include:
instant photo/video
automatic content branding
immediate content delivery via QR
scalable solutions for global activation
real-time galleries and performance tracking
custom data capture and legal waivers
the world's best brands trust Hypno to capture content and data across live events, experiential moments, stores, tours and more.
available worldwide
new york / los angeles / aspen / atlanta / austin / boston / brooklyn / cannes / chicago / columbus / dallas / denver / detroit / houston / las vegas / london / madrid / mexico city / miami / milan / montreal / orlando / nashville / new orleans / paris / phoenix / san diego / san francisco / seattle / toronto / vancouver / washington dc / worldwide
contact