calvin klein
coachella

Hypno partnered with Calvin Klein to create branded, shareable videos of all the action inside the brand’s experiential Coachella activation, the #MyCalvins House

highlights
Two weekends
422 billion pixels

Without an event photographer in sight, Hypno’s roaming Hypno Eye and Hypno Air cameras captured all the action at the #MyCalvins House, Calvin Klein’s experiential “hallucination” activation at Coachella. VIPs recreated campaign moments featuring Shawn Mendes, Kendall Jenner and A$AP Rocky from the brand’s “Our Now” Spring 2019 campaign, and Hypno was there to get it all—from every angle, at social media speeds, and without any post-production.

Calvin Klein — Bringing a brand hallucination to life at a tentpole event — image 1Calvin Klein — Bringing a brand hallucination to life at a tentpole event — image 2Calvin Klein — Bringing a brand hallucination to life at a tentpole event — image 3

contact