
Program Description: DIESEL (“Company”) is offering the Text Club, a mobile alert program
(the “Program”), subject to these Mobile Terms and Conditions (the “Terms”). If you do not
wish to continue participating in the Program or no longer agree to these Terms, you can reply
“STOP” to any mobile message from Company in order to opt out of the Program.
User Opt In: The Program allows users to receive SMS/MMS (“mobile”) alerts that include
alerts, information, offers, and rewards by users affirmatively opting into the Program, such as
signing up online, at a point-of-purchase display, or by texting a keyword to DIESEL’s short
code. Regardless of the opt-in method you utilized to join the Program, you agree that these
Terms apply to your participation in the Program. The mobile messaging service used by
Company to communicate with you requires human intervention for Company’s mobile
messages to be initiated, and it does not have the capacity to randomly or sequentially generate
telephone numbers. Thus, Company’s mobile messages are not sent to you by an automatic
telephone dialing system (“ATDS” or “autodialer”). Nevertheless, by signing up to receive
promotional messages from Company, you agree to receive autodialed marketing mobile
messages and you understand that consent is not required to make any purchase from
Company. 
Company may also offer various applications or services that enable or incorporate transactional
text messaging, including, but not limited to, one-to-one messaging with a sales associate, text-
message receipts, and other informational alerts. By providing your mobile telephone number to
Company when presented with these Terms, you consent to receive non-marketing mobile
messages to the fullest extent permitted under applicable law, regardless of the technology
utilized.
Users may also opt into receiving messages from Company over Social Media Platforms,
including, but not limited to, Facebook, Twitter, Instagram, WeChat, Telegram, LINE, Viber,
and WhatsApp (collectively, “Social Media Platforms”). By consenting to communicate with
Company through a particular Social Media Platform when presented with these Terms, you
agree that you are bound to these Terms, in addition to complying with the applicable Social
Media Platform Provider’s Terms of Service.
Cost and Frequency: Message and data rates may apply. The Program involves recurring
mobile messages, and additional mobile messages may be sent based on your interaction with
Company.
Contact Information: For support, text “HELP” to any Company mobile message.
User Opt Out and Additional Commands: To opt out of receiving mobile messages, reply
“STOP” to any mobile message you received from Company on your mobile device. This is the
easiest and preferred method to opt out receiving mobile messages through the Program. You
may receive an additional mobile message confirming your decision to opt out. The Program
may recognize or respond to additional commands and keyword queries. Thus, you may receive
additional informational text messages based on your interaction with the Program, even after
opting out of receiving the Program’s recurring alerts. You acknowledge and agree that,
notwithstanding any prior opt-out attempt, you consent to receive further messages from or on
behalf of Company that result from your continued communication with the Program. Company
may also provide you instructions on how to rejoin receiving the Program’s recurring mobile
alerts when you unsubscribe. You agree that you are subject to the Terms, including any
modifications thereto then in effect, when you resubscribe to the Program through any of the
available options to do so.
MMS: The Program will send SMS MTs if your mobile device does not support MMS
messaging.
Company Warranty: Company will not be liable for any delays or failures in the receipt of any
messages connected with this Program. Delivery of messages is subject to effective transmission
from your wireless service provider/network operator, and is outside of Company’s control.
Privacy Statement: By participating in this Program, you acknowledge that you have reviewed
and understand our Privacy Statement, and consent to the practices described in that Statement.
Dispute Resolution: In the event that there is a dispute, claim or controversy between you and
Company, or between you and any third-party acting on Company’s behalf in connection with
the Program, arising out of or relating to federal or state statutory claims, common law claims,
these Terms, Company’s Privacy Statement, or the breach, termination, enforcement,
interpretation or validity thereof, including the determination of the scope or applicability of this
agreement to arbitrate, such dispute, claim or controversy will be determined by arbitration in
Miami, Florida before one arbitrator. The arbitration will be administered by the American
Arbitration Association (“AAA”). The Consumer Arbitration Rules of the AAA in effect at the
time the arbitration is commenced shall apply. The arbitrator will apply the substantive law of
the Florida, exclusive of its conflict or choice of law rules. However, the parties agree that for
any disputes arising under the Telephone Consumer Protection Act, the parties agree to apply the
law as interpreted by the federal courts of the Eleventh Circuit. Nothing in this paragraph will
preclude the parties from seeking provisional remedies in aid of arbitration from a court of
appropriate jurisdiction. The parties acknowledge that this Agreement evidences a transaction
involving interstate commerce. Notwithstanding the provision in this paragraph with respect to
applicable substantive law, the Federal Arbitration Act (9 U.S.C. §§ 1-16) will govern any
arbitration conducted pursuant to these Terms. Either party may commence arbitration by
providing the other party to the dispute a written demand for arbitration, setting forth the subject
of the dispute and the relief requested (“Arbitration Demand”).
To the fullest extent permitted by law, each of the parties agrees that any proceeding,
whether in arbitration or in court, will be conducted only on an individual basis and not in
a class, consolidated or representative action. If for any reason a claim proceeds in court
rather than through arbitration, each party knowingly and irrevocably waives any right to trial by
jury in any action, proceeding or counterclaim arising out of or relating to this Agreement or any
of the transactions contemplated hereby.
The appointed arbitrator may award monetary damages and any other remedies allowed by the
state law designated above. In making his or her determination, the arbitrator will not have the
authority to modify any term or provision of these Terms. The arbitrator will deliver a reasoned
written decision with respect to the dispute (the “Award”) to each party, who will promptly act in
accordance the Award. Any Award (including interim or final remedies) may be confirmed or
enforced in any court having jurisdiction, including any court having jurisdiction over either
party or its assets. The decision of the arbitrator will be final and binding on the parties, and will
not be subject to appeal or review. Each party will advance one-half of the fees and expenses of
the arbitrator, the costs of the attendance of the court reporter at the arbitration hearing, and the
costs of the arbitration facility. In any arbitration arising out of or related to these Terms, the
arbitrators will award to the prevailing party, if any, costs and attorneys’ fees reasonably incurred
by the prevailing party in connection with that aspect of its claims or defenses on which it
prevails, and any opposing awards of costs and attorneys’ fees awards will be offset. The parties
will maintain the confidential nature of the arbitration proceeding, the hearing and the Award,
except as may be necessary to prepare for or conduct the arbitration hearing on the merits, or
except as may be necessary in connection with a court application for a preliminary remedy, or
confirmation of an Award or its enforcement, or unless otherwise required by any applicable law.
Any documentary or other evidence produced in any arbitration hereunder will be treated as
confidential by the parties, witnesses and arbitrators, and will not be disclosed to any third
person (other than witnesses or experts), except as required by any applicable law or except if
such evidence was obtained from the public domain or is otherwise obtained independently of
the arbitration.
Disclaimer of Warranties: THE LAWS OF SOME JURISDICTIONS, INCLUDING THE
PROVINCE OF QUEBEC, MAY NOT ALLOW THE EXCLUSION OR LIMITATION OF
REPRESENTATIONS, WARRANTIES OR CONDITIONS, SO SOME OF THE BELOW
EXCLUSIONS MAY NOT APPLY TO YOU. IN SUCH CASE, EXCLUSIONS WILL APPLY
TO THE GREATEST EXTENT CONSISTENT WITH APPLICABLE LAW. YOUR USE OF
AND DECISION TO JOIN THE PROGRAM IS ENTIRELY AT YOUR OWN RISK. WE
MAKE NO REPRESENTATIONS, WARRANTIES OR CONDITIONS ABOUT THE
PROGRAM, INCLUDING, WITHOUT LIMITATION, THE OPERATION OF THE
PORGRAM OR THE INFORMATION, MATERIALS, GOODS, OR SERVICES APPEARING
OR OFFERED THROUGH THE PROGRAM OR WITH RESPECT TO ANY WEBSITES OR
SERVICES LINKED FROM THE PROGRAM. THE PROGRAM IS PROVIDED "AS IS",
"WITH ALL FAULTS," AND "AS AVAILABLE." WITHOUT LIMITING THE
GENERALITY OF THE FOREGOING, WE DISCLAIM ALL WARRANTIES AND
CONDITIONS, EXPRESS, STATUTORY, OR IMPLIED, INCLUDING BUT NOT LIMITED
TO (I) THE WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR
PURPOSE, WORKMANLIKE EFFORT, TITLE, QUIET ENJOYMENT, NO LIENS, AND NO
ENCUMBRANCES; (II) THE WARRANTIES AGAINST INFRINGEMENT,
MISAPPROPRIATION, OR VIOLATION OF ANY INTELLECTUAL PROPERTY OR
PROPRIETARY RIGHTS OF ANY PERSON OR ENTITY; (III) WARRANTIES ARISING
THROUGH COURSE OF DEALING OR USAGE IN TRADE; AND (IV) THE
WARRANTIES RELATING TO THE ACCURACY, RELIABILITY, CORRECTNESS, OR
COMPLETENESS OF DATA OR CONTENT MADE AVAILABLE THROUGH THE
PROGRAM OR OTHERWISE BY COMPANY. FURTHER, THERE IS NO WARRANTY
THAT THE PROGRAM WILL MEET YOUR NEEDS OR REQUIREMENTS OR THE
NEEDS OR REQUIREMENTS OF ANY OTHER PERSON OR ENTITY OR THE NEEDS OR
REQUIREMENTS SET FORTH IN ANY DOCUMENTATION. WE MAKE NO
WARRANTIES OR CONDITIONS, EXPRESS, STATUTORY, OR IMPLIED, THAT THE
PROGRAM, INCLUDING, WITHOUT LIMITATION, THE CONTENT, FUNCTIONS, OR
MATERIALS SENT TO YOU AS PART OF THE PROGRAM, WILL BE TIMELY, SECURE,
ACCURATE, ERROR-FREE, COMPLETE, UP-TO-DATE, FREE OF VIRUSES, OR
UNINTERRUPTED. COMPANY EXPRESSLY DISCLAIMS ANY AND ALL
REPRESENTATIONS, WARRANTIES, CONDITIONS, AND LIABILITIES IN
CONNECTION WITH ANY USER CONTENT OR COMPANY CONTENT. NO
INFORMATION MADE AVAILABLE BY OR ON BEHALF OF COMPANY SHALL
CREATE ANY WARRANTY OR CONDITION.
IF APPLICABLE LAW DOES NOT ALLOW THE EXCLUSION OF SOME OR ALL OF THE
ABOVE IMPLIED OR STATUTORY WARRANTIES TO APPLY TO YOU, THE ABOVE
EXCLUSIONS WILL APPLY TO YOU TO THE FULLEST EXTENT PERMITTED BY
APPLICABLE LAW.
Exclusive Remedy and Limitation of Liability: THE LAWS OF SOME JURISDICTIONS,
INCLUDING THE PROVINCE OF QUEBEC, MAY NOT ALLOW THE EXCLUSION OR
LIMITATION OF CERTAIN DAMAGES, LOSSES OR LIABILITY, SO SOME OF THE
BELOW EXCLUSIONS AND LIMITATIONS MAY NOT APPLY TO YOU. IN SUCH CASE,
EXCLUSIONS AND LIMITATIONS WILL APPLY TO THE GREATEST EXTENT
CONSISTENT WITH APPLICABLE LAW.
UNDER NO CIRCUMSTANCES, INCLUDING WITHOUT LIMITATION, NEGLIGENCE,
WILL COMPANY, ITS AFFILIATES, OR ANY PARTY INVOLVED IN OPERATING,
CREATING, PRODUCING, OR DELIVERING THE SERVICES BE LIABLE FOR
DAMAGES OR LOSSES INCLUDING WITHOUT LIMITATION DIRECT, INCIDENTAL,
CONSEQUENTIAL, INDIRECT, SPECIAL, OR PUNITIVE DAMAGES OR LOST PROFITS
ARISING OUT OF THE TERMS OR YOUR ACCESS, USE, MISUSE, OR INABILITY TO
USE OR ACCESS THE PROGRAM, INCLUDING WITHOUT LIMITATION ANY
COMPANY CONTENT OR USER CONTENT, OR ANY SITES LINKED FROM THE
PROGRAM, HOWEVER CAUSED, WHETHER IN CONTRACT, TORT, NEGLIGENCE,
STRICT LIABILITY, OR OTHERWISE, EVEN IF COMPANY HAS BEEN ADVISED OF
THE POSSIBILITY OF SUCH DAMAGES, OR IN CONNECTION WITH ANY FAILURE
OF PERFORMANCE, ERROR, OMISSION, INTERRUPTION, DEFECT, DELAY IN
OPERATION OR TRANSMISSION, COMPUTER VIRUS, LINE OR SYSTEM FAILURE,
OR OTHER TECHNOLOGICALLY HARMFUL MATERIAL THAT MAY INFECT YOUR
DEVICE, DATA, OR OTHER PROPRIETARY MATERIAL DUE TO YOUR USE OF THE
PROGRAM OR TO YOUR DOWNLOADING OF ANY CONTENT THROUGH IT OR ON
ANY WEBSITE LINKED TO IT.
BECAUSE SOME JURISDICTIONS DO NOT ALLOW THE EXCLUSION OR LIMITATION
OF INCIDENTAL OR CONSEQUENTIAL DAMAGES, COMPANY’S LIABILITY IN SUCH
JURISDICTIONS FOR SUCH DAMAGES SHALL BE LIMITED TO THE EXTENT
PERMITTED BY LAW. ANY CLAIM AGAINST US SHALL BE LIMITED TO THE
AMOUNT YOU PAID, IF ANY, FOR USE OF THE PROGRAM.
Miscellaneous: You warrant and represent to Company that you have all necessary rights,
power, and authority to agree to these Terms and perform your obligations hereunder, and
nothing contained in this Agreement or in the performance of such obligations will place you in
breach of any other contract or obligation. The failure of either party to exercise in any respect
any right provided for herein will not be deemed a waiver of any further rights hereunder. If any
provision of these Terms is found to be unenforceable or invalid, that provision will be limited or
eliminated to the minimum extent necessary so that this Agreement will otherwise remain in full
force and effect and enforceable. Any new features, changes, updates or improvements of the
Program shall be subject to these Terms unless explicitly stated otherwise in writing. Company
reserves the right to change these Terms from time to time. Any updates to these Terms shall be
communicated to you. You acknowledge your responsibility to review these Terms from time to
time and to be aware of any such changes. By continuing to participate in the Program after any
such changes, you accept these Terms, as modified. You further warrant and represent that you
will not provide to Company any telephone number that is not assigned to you, and that if you
obtain a new telephone number, you will promptly notify Company that your prior telephone
number is no longer assigned to you.