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How to Make an Award-Winning Campaign

Hypno wins two Experience Design & Technology Awards.

Highlights

Best Permanent Retail ExperienceBest Use of a Single Technology

Details

We’re proud and honored to announce that Hypno won two Experience Design & Technology Awards! The Event Marketer program recognizes events “with well-integrated technologies that transform the attendee experience and deliver results.” We took home the silver for the Samsung /make studio, an out-of-the-box product demo, and for amplifying influencers with Hypno Air to promote Marc Jacobs’ Redux Grunge campaign. Here’s how you can win too:

  • Make it scale. The Hypno platform powered /make studio’s 14-city tour and beams people’s portraits to Samsung’s 11,639 square-foot billboard in Times Square.

  • Automate, automate, automate. By shooting and sharing pre-edited content in seconds, these activations put the right content at the right time in the right place.

  • The human factor. Hypno Air combines the high-touch experience of a professional videographer with instant results, and /make studio features photo registration—a more human experience than entering emails or phone numbers.

  • Consumer as hero. When people are the star of your campaign or experience, they engage, share and believe in your brand more.

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