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Creating a pop-up content studio for NYFW

HYPNO’s fashion week pop-up for Stuart Weitzman captured high-def content in one take.

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HYPNO built a pop-up studio for Stuart Weitzman during New York Fashion Week, resulting in content that looked just like the campaign—with zero post-production. The activation amplified influencers Kendall Jenner and Willow Smith, who made strides in our instantly shareable videos.

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