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Reinventing the wheel through content

Hypno helps SoulCycle extend its reach beyond the cycling studio, with personalized—and branded—videos made and shared by their dedicated clientele.

Highlights

51% engagement

Details

SoulCycle partnered with HYPNO to build community off the bikes and allow fans the opportunity to share their personal (and branded) stories. The results: participants have as much fun making the content as they do sharing it, with an impressive 51% engagement rate.

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1 Photo title or description, details

1 Photo title or description, details

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