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Making the customer the star with a multicam array

This experience brought an ad campaign to life with a customized booth in a retail environment, resulting in branded content so special consumers couldn’t help but share.

Highlights

66% guest engagementSix cameras

Details

When Gap wanted to amplify their ad campaign, Hypno brought it to life by turning the creative into a one-of-a-kind retail experience. A six-camera setup with custom multicam software acted as an in-store studio to recreate the brand’s advertising concept, this time starring consumers who shared the gifs on social media and extended the campaign’s reach.

1/5

1 Photo title or description, details

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