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Reinventing the roaming photographer with social content

At Dolce & Gabbana’s “No Selfies” party guests expressed themselves in a photo activation powered by Hypno cameras.

Details

To create a more engaging evening and make a party come to life for Dolce & Gabbana at its Soho store, Hypno’s high-def Hypno Air cameras captured revelers in full-on party mode, letting them keep their phones stowed away for the evening. The results? Branded shareable content—shared by partygoers (including model Valery Kaufman and rapper A-Boogie Wit Da Hoodie)—that radically reinvents the event photographer.

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1 Photo title or description, details

1 Photo title or description, details

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